MKT105 · Final Project: AI-Powered Marketing Campaign for a Real Small Business

Categories: Digital Innovation
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About Course

Apply everything you learned in a guided final project: diagnose a small business, set a baseline, plan an AI-assisted campaign, produce assets, run a small pilot and submit a final report.

Advance · 8 hours · Part of the Program in AI in Digital Marketing

Lessons

  • Lesson 1 · Choosing the business, diagnosis and baseline
  • Lesson 2 · Strategy and campaign plan
  • Lesson 3 · Producing assets and launching a pilot
  • Lesson 4 · Final submission and grading rubric

Self-paced, 12-month access. Questions are answered in writing through the student panel. A completion record is issued when you finish the course.

Next step

You have reached the final course of this program. Keep growing with a Learning Path that combines this program with related ones.

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Prefer the whole program? Program in AI in Digital Marketing · $252.00 (10% less than buying the courses separately)

Course Content

MKT105 · Final Project: AI-Powered Marketing Campaign for a Real Small Business (8 h)
Apply everything you learned in a guided final project: diagnose a small business, set a baseline, plan an AI-assisted campaign, produce assets, run a small pilot and submit a final report.

  • Lesson 1 · Choosing the business, diagnosis and baseline
  • Lesson 2 · Strategy and campaign plan
  • Lesson 3 · Producing assets and launching a pilot
  • Lesson 4 · Final submission and grading rubric
  • MKT105 Assessment · Final Project: AI-Powered Marketing Campaign for a Real Small Business
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